Attendees will begin the day with a keynote discussion on “Bar Nightmares,” and how to avoid living in your own FOH themed horror movie. The afternoon will feature three rotating breakout sessions—Water + Whiskey: The Impact of Water on Tasting Spirits, Spritzes Go Wild, and Orange You Glad You Came to This Class?. These hands-on sessions will showcase Campari America’s portfolio, reinforce trade advocacy, and deepen practical skills through engaging, Brand Ambassador-led activations!

Full-Day Educational Workshop for pre-assigned Student Pass holders.
Location: TBD
Sponsored by: Campari Academy: Campari, Aperol and Espolón Tequila